Just stumbled onto this video on YouTube. Michael Kitces primarily writes his blog and his materials for the financial advisor/RIA market. However, if you're offering comprehensive life insurance planning and retirement planning with annuities (as taught by the Insurance Pro Shop that I highly recommend or any other selling system/method), this is a FANTASTIC way to craft your professional introduction and bullet points of what you do and who you do it for.
Of course, this will work for whatever your focus is. It may not be a 'function' of your services, but a 'pain point' you address.
Source of insurance-forums.net
Of course, this will work for whatever your focus is. It may not be a 'function' of your services, but a 'pain point' you address.
Comments
Post a Comment