After Price $$$, what Are the Three Most Important Features for Small Business Owners?

I get it, you have a quote for $2500, next guy is $2450 and you're sunk. But assume by the grace of Elvis you might still have a chance to close the deal, what features or services have you found are most important to many of the small businesses you have called on over the years?

I also understand that when you give a quote for Insurance Company A, that cannot be re-quoted by a different agent, do I have that right? The other agent competing can get a different quote from another company I assume.

Let's focus on the client and not us for a minute. What matters to Joe Blow the owner?

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