What Generates Inbound Calls?

I am fortunate to get inbound calls asking for insurance or offering a referral. Many different events tend to prompt them. Some I cause, such a mailing or email some are caused by others like the attached.

I got two today. One was an orphan term client that is paying +$11,000 for an ART. I have been chasing him for a year. He just got his new premium. He called me. Motivator = $$$

The other was from a long time client family. They had gone to a funeral for the man below. Zero insurance had to ask for donations, fundme, car washes and so on. 30 year old man with wife and child. Zero ins
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