Do I Push on Even After Getting 3 NOs?

I am running into a lot of resistance over the phone and on the porch right now. In my past sales work I was trained to keep countering objections until you hear 3 NOs. Well I'm hearing 3 NOs a lot now. I even push and get the occasional 4th NO.

Is the 3 NO approach even a good idea in final expense sales? For instance:

Me: Mr Jones I just need 5 minutes of your time to let you know what this is all about.

Mr Jones: I can't afford to spend another dollar each month. I'm on a fixed income.

Me: I can certainly appreciate that, Mr Jones. In fact, the last 5 people I enrolled in these
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