The insurance leads business is a big one: Nearing $200 million in revenues in 2014. But it is a business built to serve its Masters, not you, the insurance agents who are the customers.
Why? Because the lead generation business model requires that leads be re-sold to generate additional revenue. There simply isn’t enough money to be made selling exclusive leads - meaning generating and selling one lead to one agent. Age
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Why? Because the lead generation business model requires that leads be re-sold to generate additional revenue. There simply isn’t enough money to be made selling exclusive leads - meaning generating and selling one lead to one agent. Age
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